Pet-Friendly Home Comfort, Redefined
Why Pet Owners Trust LOVO
- Anti-Fur, Anti-Mess Fabrics – Our fur-resistant sheets and blankets use tightly woven, static-reducing materials to repel pet hair, so you spend less time cleaning and more time cuddling.
- Hypoallergenic & Anti-Mite – Engineered with antibacterial and anti-mite fabrics, our bedding helps reduce allergens and dust mites, creating a healthier sleep space for you and your pets.
- Cool & Comfortable for Summer – From machine washable dog beds to temperature-regulating sheets, we design products that keep both humans and pets cool during warm nights.
- Durable & Easy-Care – Every LOVO product is built to withstand claws, paws, and frequent washes—without losing softness or style.
Backed by Innovation & Trust
- Award-Winning Quality – Recognized in CCTV’s China Brand List (2017) and ranked as a top online bedding brand.
- Pet-Tested, Vet-Approved – We collaborate with pet experts to ensure our materials are safe, non-toxic, and comfortable for animals.
- Sustainable & Thoughtful Design – From tote carrying blankets to machine-washable pet nests, we blend functionality with modern aesthetics.
LOVO Philosophy
LOVO Home Textiles focuses on the internet, offering young consumers a more refined, aesthetically driven, and ritualistic lifestyle.
The name "LOVO" embodies the modern young consumer’s attitude toward life, with each letter representing: Life (Happiness) Onward (Moving Forward) Valuable (Value Recognition) Oasis (Natural Health) Its design style aligns with contemporary urban lifestyles and trends, presenting consumers with a fresh aesthetic in bedding fashion.
LOVO is more than bedding—it’s a smarter way to live (and nap) with pets. Join thousands of pet parents who’ve upgraded their homes with bedding that works as hard as you do.
Welcome to the LOVO family—where pets and people rest better together.
Brand Milestones
March 2009: LOVO Home Textiles was established.
2012: International supermodel Pei Pei was invited as the brand ambassador, elevating LOVO’s image and recognition. Pei Pei: A muse for top global luxury brands and designers, a VOGUE cover star, and one of China’s most prominent models.
2013: Partnered with The Vampire Diaries actor Ian Somerhalder, leveraging the show’s popularity in Asia.
November 2013: Ranked fourth on Tmall’s Double 11 sales with ¥181 million in revenue.
December 28, 2013: Ian Somerhalder attended LOVO’s star meet-and-greet and the 2014 Spring/Summer new product launch.
2015: Officially signed Korean superstar Rain (Jung Ji-hoon) as brand ambassador.
March 18, 2016: LOVO collaborated with Rain to launch a "Camouflage" limited-edition bedding collection, showcasing youthful style.
November 10, 2016: LOVO hosted the "LOVO Young LIFE" endorsement launch event with superstar Yang Yang, who was appointed "Chief Sleep Officer." The event featured a live-streamed lifestyle space to inspire modern home aesthetics.
September 26, 2018: LOVO held its "Dream In Colour" European Emerging Design Concept Launch in Shanghai, unveiling a new era of bedding aesthetics.
November 9, 2018: The "Let’s Colour, Live in Colour" Double 11 and brand ambassador launch event took place in Shanghai, featuring Golden Horse Award-winning actress Zhou Dongyu. The event highlighted LOVO’s European design-inspired color aesthetics, marking its strategic transformation with an updated logo and a brand ambassador aligned with its identity.